On a cold autumn morning, Ro Myeong Jo was woken up by a disturbing phone call. Her older sister Ro Myeong Hyun was taken to a hospital following a house fire. In the early seventies, most South Korean households used coal briquettes to heat their homes, and although economical, these coal briquettes had a bad habit of burning down homes.
Thankfully, Myeong Hyun was alive and expected to fully recover, but she suffered severe second degrees burns all over her face and body. To Myeong Hyun’s dismay, much of those scars remained through numerous treatments and rehab sessions two years later.
During a regular visit with her sister, Myeong Jo noticed that the ointments her sister was using for scar healing were not effective, smelled horrible, and was very expensive. It was then that Myeong Jo had a thought. At the time Myeong Jo worked as a cosmetic chemist for the largest skincare company in Asia called AmorePacifc. But she also had extensive knowledge in working with medicinal herbs and plants because her mother was a traditional Doctor of Asian medicine doctor for over 30 years.
She wondered: what if she could combine her knowledge of cosmetic chemistry and her family’s knowledge of traditional medicine? Could she create something more effective to help her sister heal faster?
It took Myeong Jo a few dozen failures and more than 2 years but in the end, her dream became a reality. In fact, her formulation proved so effective, Myeong Jo decided to share it with others.
This is the founding story of the Saranghae Firm & Lift Regeneration Cream, the cream created to help her older sister heal from burn scars.
The Firm & Lift Regeneration Cream is the 7th generation skin cream that evolved from that first generation cream originally designed to help her older sister Myeong Hyun.
It is a balanced moisturizing cream formulated for semi-mature to mature skin. It hydrates and moisturizes extremely well for those with combination and dry skin types that tend to be sensitive and acne prone. Because it was originally created as a healing ointment for scars, the Firm & Lift Regeneration Cream (combined with the Deep Radiance Essence + Serum) does an excellent job of revitalizing mature skin that has lost the majority of its collagen and elastin. The greater the need for hydration and healing, the better Firm & Lift works.
The result is a visible decrease in fine lines and wrinkles while delivering a smoother, plumper, and more glowy/glass-like complexion.
Firm & Lift is unbleached and retains it's natural caramel color from the mushroom
When Myeong Jo created the very first version of her Firm & Lift Regeneration cream, she knew the exact key ingredient she wanted to start with. The Korean Sang Hwang mushroom, otherwise known as the Black Hoof or Phellinus Linteus mushroom in the US, is a black-yellowish, bitter-tasting mushroom that grows on mulberry trees. In Korea, it has been used to heal various ailments like migraines, abrasions in the skin, and menstrual disorders for over 600 years. The royal family of Korea had a well-known habit of drinking Sang Hwang Mushroom tea every morning to preserve their health and youthful appearance.
In 2008, 4 researchers from the Methodist Research Institute, Cancer Research Laboratory observed that polysaccharide-protein complexes found in the mushroom demonstrated unusually high antioxidant and immunomodulating properties. In other words, the mushroom is an exceptional anti-inflammatory that's great at supressing free radicals & oxidative stress - the stuff that prevents healing, destroys our collagen, starves our skin cells of nutrients, and creates wrinkles. Research is ongoing but shows great promise.
Saranghae Firm & Lift Regeneration Cream contains 15% concentration of organic Sang Hwang (Black Hoof) mushroom. Over the years, the formula has evolved to introduce new breakthroughs in anti-aging research. Today, it combines hyaluronic acid, ginseng extract, Vitamins A, E and 12 other botanical ingredients.
The Firm & Lift Regeneration Cream is Saranghae’s original and flagship product and the core part of Saranghae’s Complete 5 Step Anti-Aging System.
Sang Hwang (Black Hoof Mushroom) cleaned and ready for the grinding process
At 78 years young, Myeong Jo is long retired while the brand has grown under the care of her son Peter Lee. Saranghae began serving North American customers in late 2016 and today serve customers in over 16 countries.
In the last five years, Saranghae has helped introduce over 120,000 customers to Korean Skin Care and Korean culture. The company has shipped over 400,000 orders and over 1.4 Million product items.
Like many beauty brands, Saranghae has introduced and discontinued many products over the years. But the Firm & Lift Regeneration Cream, a cream originally created by one passionate woman to help her sister heal both physically and emotionally, has always been, and will continue to be the identity of the Saranghae brand.
Ro Myeong Jo with her son and CEO of Saranghae, Peter Lee
PROTECTS your skin against free radicals which can cause oxidative stress.
BOOSTS your skin's firmness and elasticity to visibly reduce wrinkles for a more toned and supple appearance.
DELIVERS radiance for a healthy and glowing complexion for that glass like skin.
DIMINISHES redness and discoloration; soothes irritated and sensitive skin.
FORMULATED specifically for semi-mature to mature skin.
85% agree skin looks more energized
88% agree skin feels more youthful & supple
94% agree visible reduction in pigmentation, discoloration & spots
95% agree visible reduction in wrinkles & fine lines
100% agree skin feels immediately more moisturized & hydrated
Saranghae asked 1,000 customers to participate in a survey. Along with answering the questions, many customers freely shared their experience with Saranghae.
Jennifer L, a corporate lawyer from Chicago shared that she enjoys trying different brands and products but always seems to come back to Saranghae.
"I am 47 years old and have been using these products for about 4 years. I have never used anything that has made my skin look and feel so soft and supple. I'm a bit of a product hopper by nature, but I always come back to Saranghae's Firm & Lift. I get compliments from random people all the time because my skin looks luminous and healthy. Most people will guess that I am in my early 30s, and are shocked that I'm closer to 50. Before I started using Sarangahe, I had been starting to get wrinkles, but now they've lessened to the point that I don't see them anymore. My experiences with their customer service have always been pleasant and satisfactory. This is a wonderful product and company, and they will always have my business". - Jennifer L
Kimberly Jenson is a retired librarian from San Antonio, Texas. She says Saranghae is a luxury item for her but well worth it because it makes her feel confident and beautiful.
"I've been using the Complete 5 step program for about 6 years now. My skin on my face and neck is so soft that people are in awe at how well these products work. I'm almost 70 and the only wish I have is that I could have found this brand earlier in my life LOL! I don't have a lot of money that I can throw around on non-essentials stuff but I now budget for this one luxury! Damn it, I'm worth it and so are you!
Love...Love...Love, this line of skin care." - Kimberly Jenson
"I love my full kit! This is the first winter my face has stayed looking healthy and full of vitality. My eyes are not as puffy. I do not have any dry scratchy patches... All I can say is that I love the entire line from the cleanser to the serum... and especially the daily cream."
"Purchased the firming cream and I honestly haven't found anything quite like it. It feels like luxury in a bottle. My skin is loving it! I have super dry skin. Not anymore. It feels hydrated and soft. No breakouts. Love this stuff!! I am a fan."
"Saranghae products make my skin glow and I don't always use twice a day. My skin has never been healthier in my adult life. Any blemishes that erupt heal quickly, and blemishes happen much less frequently. Dry patches hardly ever occur, even in winter! And the customer service is great! They even give really nice freebies sometimes."
Try the Saranghae Firm & Lift Regeneration Cream today and start seeing visible results in 6 to 8 weeks. For a limited time Saranghae is offering an introductory promotion of 10% off your first purchase.
Saranghae offers free skin consultation service to answer any and all questions you may have about Saranghae or skincare in general.
Pease click this link to ask your question.
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